What is WordPress? and Why should your small business website run on WordPress?
Well, for starters, did you know that the Wall Street Journal and the New York Times websites run on WordPress? From big businesses to small businesses WordPress can take care of your website needs.
One of the most amazing things about using WordPress as a content management system to power your website, it’sfree. Now please don’t assume that because its free it has little value. In the same way Yahoo mail and Google mail are both free and invaluable at the same time, so too is WordPress.
With a $10 a yr domain name and a $5 a month web hosting fee, your business’s website can be up and running on a world-class content management system.
The real advantage to running your website on WordPress CMS is that it makes it so simple to update your own website that even the most technically challenged can easily add photos, or update business information that in the past you would’ve had to call your webmaster and wait for them to make the changes.
WordPress makes it as simple as logging into your website and inputting the information just like you would on a simple word document. Click publish and Voila! You are now a webmaster!
As the founder of a digital marketing company, I think it is important to attend industry conferences to stay on top of the latest trends. One of the best conferences in this industry is PubCon.
“PubCon is four days of leading edge education and networking in over 90 sessions featuring 200 expert speakers in Social Media, Affiliate Programs, Search, and SEO/SEM. In its 8th year, PubCon was founded out of the rich and diverse base of WebmasterWorld forums. These aren’t people who just talk about this stuff – these are people who do this stuff. The A-List alpha attendees to PubCon are among the most highly pursued demographic in the online marketing world. Highly educated and computer savvy, they’re early adopters of the latest Web technologies and trends. These are the folks that any forward thinking company wants to reach and network with.”
Making the investment to attend PubCon was well worth the price of entry. In addition to all of the valuable SEO/SEM, social media marketing, and business marketing information I learned, I had the priceless opportunity to network with some of the top thought leaders in this market.
Pictured: Me, Yep I’m the one holding the beer! and some other SEO/SEM Internet Marketing Smart Folks I met while at PubCon Dallas 2010. Including from right to left is Kristy Bolsinger of RealNetworks, Joanna Lord of SEOMoz, Dawn Wentzell of Outspoken Media, Michael Martin of GoogleandBlog, Aaron Kronis of Wpromote, Lyndon Reid, Steve Plunkett of M/C/C, Matt Siltala of Dream Systems Media & Master, Conversion Scientist Brian Massey, TBD 1, Andy Beal of Marketing Pilgrim & Trackur, and TBD 2.
Photo Credit : planetC1
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